Cold Culture takes over Milan: The streetwear defining trends!
Streetwear has evolved from an underground movement to one of the most influential trends in global fashion. Among the brands shaping this culture is Coldculture, a Spanish label that has captured the attention of a new generation looking for authenticity, community, and urban style with a distinctive edge. But how did this brand begin, and how has it managed to expand all the way to a fashion capital like Milan? The Origins of Cold culture: Entrepreneurship and a Passion for Creation The story of Coldculture is a perfect example of how passion for fashion, music, and urban culture can turn into a thriving
The advantages of joining a space rental marketplace
If you own an incredible space and want to make it profitable but don’t know where to start… this is for you! Imagine receiving booking requests from international brands, production companies, or businesses looking for the perfect venue for their next event, pop-up, or shoot—all without worrying about promotion, paperwork, or visibility. Sounds good, right? That’s exactly what a space rental marketplace like Go-PopUp can do for you. Here’s why joining a marketplace is the smartest move for space owners who want to maximize their revenue effortlessly. 1. Access to International Clients Go-PopUp is a global platform that connects your space with brands, businesses,
TOP Spaces Spring/Summer Season
The most anticipated season for many has arrived. And with the arrival of good weather, everything seems to shine brighter.So, if you're thinking about organizing something special, you're in the right place at the right time because we have just what you need: the best spaces!Click on the image of each space to access it, send your request, and that's it! SELECtion of spaces BY GO-POPUP ● Charming gardens and terraces Perfect for outdoor dinners, product presentations or even a showroom in the middle of nature. Success is guaranteed in this type of space. ● Rooftops with breathtaking views If you want your event to
Succes Stories | Nude Project® x Go—PopUp
Last weekend, Rome witnessed one of the most vibrant pop-ups of the season. Nude Project®, the Spanish brand that is revolutionising streetwear, landed in the eternal city with an event that combined art, fashion and a dedicated community. And at Go-PopUp, we were there to make it happen. A concept that goes beyond fashion Nude Project isn’t just about clothing—it’s a creative platform for those who challenge the norm. Born in a small dorm room, the brand has skyrocketed to become a premium streetwear reference, blending minimalism, comfort, and attitude. Now, with their Nude Tour, they’re taking this philosophy to key cities