How-To Guide: What Is A pop-up Store?
Ephemeral and innovative – How pop-up stores are juggling retail industry’s conventions and hence recoining the connection between brand and customer. Pop-up stores are the retail segment’s model of the…
Go—PopUp startet in Australien
Wir dürfen heute stolz verkünden, dass wir nun auch mit dem neuen Smart Retail Hub Mitglied SpaceBook das andere Ende der Welt – Australien – mit genialen Pop-Up Stores und Spaces…
IKEA Play Café Pop-Up Store
IKEA keeps opening pop-up stores around the world to create amazing shopping experiences for its consumers. This time, the Swedish brand has opened a café pop-up store in the city…
Bem-vindo! Go—PopUp lands in Portugal
We are happy to announce that a month after PopPlaces and Go—PopUp merge, we land in Portugal thanks to the Smart Retail Hub commercial alliance. This alliance was designed…
4 Totally Different Pop-Up concepts
From pop-up bouquets in the city of love to a Rats café in San Francisco, this month there are some pop-up ideas coming up and we are here to tell you all…
IKEA Play Café, la nueva Pop-Up en Toronto
IKEA continúa abriendo tiendas pop-up en los países donde opera para crear increíbles experiencias de compra para sus consumidores. Esta vez, la marca sueca ha abierto una tienda y café…
Loewe opens Pop-Up Store in Ibiza
The spanish house luxury brand, Loewe, opens this June 30th a pop-up store at Ibiza’s Museum of Contemporary Art. The boutique will be selling the exclusive collection created with the brand Paula’s Ibiza during the…
Loewe opens Pop-Up Store in Ibiza
The spanish house luxury brand, Loewe, opens this June 30th a pop-up store at Ibiza’s Museum of Contemporary Art. The boutique will be selling the exclusive collection created with the brand Paula’s Ibiza during the summer season.…
How-To Guide: 12 Steps To Launch Your Pop-Up Store
From an initial idea into planning and implementing – Go—PopUp helps you taking 12 steps towards realizing a successful pop-up venture. Yay. You are facing the thrilling task to launch…
Pop-Up Store por el aniversario de ‘Sgt. Pepper’s’
¿Quién de acá es fan de los Beatles? Para aquellos fanáticos que aún no lo saben, el 1 de junio es el 50 aniversario del ‘Sgt. Pepper’s Lonely Hearts Club…
The Perfect Blend: Chicago’s new Nutella Café
Nutella and coffee? Exciting as it sounds, the Nutella Café is the first stand-alone café devoted to Nutella. Located in Chicago’s Millennium Park, the Café will open on May 31…
Chanel abre Pop-Up Store en Saint-Tropez
Chanel, la marca parisina de lujo, transforma la mansión privada de La Mistralée en Saint-Tropez en una boutique pop-up. Por octavo año consecutivo, la icónica marca Francesa se apodera de la…
Chanel opens Pop-Up Store in Saint-Tropez
It’s not the first year that Chanel, the luxury brand, transforms the private mansion of La Mistralée in Saint-Tropez into a pop-up store. For the 8th year, the French fashion icon has…
ADIDAS EQT GAMING ROOM
Adidas created a unique Pop-Up Store in the centre of Barcelona: Adidas EQT gaming room. The aim was to launch the new models of EQT sneakers. //Collaboration We provided a…
Your Pop-Up, custom-made
Last year, PopPlaces.com (now Go—PopUp) signed a collaboration agreement with Container Custom, mobile, versatile and transgressive facilities that add value to the brands.
How-To Guide: Legal aspects of Go–PopUp
Invoices, licenses, insurance … Do they have to be a headache? At Go—PopUp we make it easy and we tell you all about the legal aspects of our platform to…
Bem-vindo! Go—PopUp aterriza en Portugal
Estamos muy contentos de anunciaros que un mes después de la fusión entre PopPlaces y Go—PopUp, aterrizamos en Portugal gracias a la alianza comercial Smart Retail Hub. La alianza…
Ikea Temporary opens in Madrid
This Monday, Ikea announced the opening of “Ikea Temporary” in the centre of Madrid. The store concept aims to test a new shopping experience for its customers where they can…
How-To Guide: Marketing For Your Pop-Up Store
Analyze and optimize: How to apply performance-oriented marketing techniques to your pop-ups store and gear it tot he target group. One thing is certain: A pop-up store without customers is…
How-To Guide: The Perfect Location For Your Pop-Up Store
Ambience, interior layout, setting and condition – All you need to consider in order to find the perfect spot for your pop-up idea. A great spot is the alpha and…
Bed ‘N’ Binge, el hotel Pop-Up de Netflix
El pasado fin de semana Londres acogió el primer hotel pop-up de Netflix, donde los seriéfilos tuvieron la oportunidad de dormir en una estancia dedicada a sus series preferidas ¿No…