Go—PopUp is the winner of the Real Estate Innovation Award at EXPO REAL
Last week we had a great time at the EXPO REAL in Munich, as part of the RE!N Real Estate Innovation Network - the interactive and informative platform for digitization in the real estate sector. As one of the 25 selected PropTech and Technology companies for the final, we presented our innovative solutions for the digitization of the real estate industry and discussed current trends and developments with many people, customers and future partners. And we are proud to announce that we have won the Real Estate Innovation Award 2017 among 700 selected international startups at the startup battlefield of Expo Real.
TOP BRANDS EXPERIENCES
Klépierre celebró la noche del 28 de septiembre la segunda edición de los premios Top Brands Experiences. Reconocieron las acciones especiales de agencias y marcas, así como los mejores stands ubicados en sus centros comerciales en España. Divididos en tres modalidades, hubo un total de nueve nominados: Nespresso, A de Andrea y La Casa de la Carcasa en Top Sales Retail; Impacmedia, Wasabi y Cheil en Top Brand Promotion; Juan Valdez, C&A y Bultaco Gofreti (container de la mano de nuestros partners Container Custom) en Top 360º Campaign. //Top Sales Retail En la categoría Top Sales Retail, que premia los stands más cualitativos,
Container Custom in the second edition Top Brands Experiences of Klépierre
Klépierre celebrated the second edition of the Top Brand Experiences Awards on the night of September 28th, which recognised the special actions of agencies and brands, as well as the best stands located in its shopping centres in Spain. Divided into three categories, there were a total of nine nominees: Nespresso, Andrea A and La Casa de la Carcasa in Top Sales Retail; Impacmedia, Wasabi and Cheil in Top Brand Promotion; and Juan Valdez, C&A and Bultaco Gofreti (container designed by our partners Container Custom) in Top 360º Campaign. In the Top Sales Retail category, which rewards the most qualitative stands, Nespresso
Container Custom in the second edition Top Brands Experiences of Klépierre
Klépierre celebrated the second edition of the Top Brand Experiences Awards on the night of September 28th, which recognised the special actions of agencies and brands, as well as the best stands located in its shopping centres in Spain. Divided into three categories, there were a total of nine nominees: Nespresso, Andrea A and La Casa de la Carcasa in Top Sales Retail; Impacmedia, Wasabi and Cheil in Top Brand Promotion; and Juan Valdez, C&A and Bultaco Gofreti (container designed by our partners Container Custom) in Top 360º Campaign. In the Top Sales Retail category, which rewards the most qualitative stands, Nespresso
Google Pop-Up Doughnut Shops
To promote the launch of Google Home Mini, a speaker of a size of a doughnut, the company is opening a series of pop-up stores. @google launched some cool stuff yesterday. Hop on to Hayes Valley on the 14/15th to get a chance to win a Google Home Mini or 2 donuts 🍩. I got mine 😁 #googlehome g.co/donuts Una publicación compartida por Kevin Lessy (@mrlessy) el 5 de Oct de 2017 a la(s) 4:52 PDT Bakeries across the united states are partnering with Google as a way to promote the speaker. Visitors who walk into the pop-up where they’ll be able to
Google Pop-Up Doughnut Shops
To promote the launch of Google Home Mini, a speaker of a size of a doughnut, the company is opening a series of pop-up stores. @google launched some cool stuff yesterday. Hop on to Hayes Valley on the 14/15th to get a chance to win a Google Home Mini or 2 donuts 🍩. I got mine 😁 #googlehome g.co/donuts Una publicación compartida por Kevin Lessy (@mrlessy) el 5 de Oct de 2017 a la(s) 4:52 PDT Bakeries across the united states are partnering with Google as a way to promote the speaker. Visitors who walk into the pop-up where they’ll be able to
Who run the world? GIRLS! Take a look inside THINX, Clue and Birdsong Pop-Up Store
THINX Clue and Birdsong are popping up in Berlin this Friday, October 6th-Saturday to October 7th in a revolutionising feminist Pop-Up Store. THINX was born in January 2014 thanks to = (Three friends) + (some gnarly period accidents) + (100 million girls missing school just b/c of their periods) + (3.5 years of R&D) + (like, 30 badass team members) The result? Eco-friendly, surprisingly comfortable and sanitary way for women to approach their cycles in a new way! "The last thing a woman wants to worry about while hitting the gym, the barre, the pavement or the yoga mat for a workout session is having a
Who run the world? GIRLS! Take a look inside THINX, Clue and Birdsong Pop-Up Store
THINX Clue and Birdsong are popping up in Berlin this Friday, October 6th-Saturday to October 7th in a revolutionising feminist Pop-Up Store. THINX was born in January 2014 thanks to = (Three friends) + (some gnarly period accidents) + (100 million girls missing school just b/c of their periods) + (3.5 years of R&D) + (like, 30 badass team members) The result? Eco-friendly, surprisingly comfortable and sanitary way for women to approach their cycles in a new way! "The last thing a woman wants to worry about while hitting the gym, the barre, the pavement or the yoga mat for a workout session is having a
Vitra Pop-Up Store opening in Zurich and Amsterdam
In autumn 2017 Vitra is opening two pop-up stores in the cities of Zurich and Amsterdam. The temporary shops are dedicated to the Eames Plastic Chair by Charles and Ray Eames. Visitors can discover the great versatility of this design classic and configure their own personal chair. The Swiss furniture manufacturer is adopting a hybrid retail approach that augments the stationary shopping experience with digital components and thus unites the advantages of on- and offline commerce. Over a period of three months, visitors to the Vitra Pop-Up Stores are invited to explore the wide array of bases, shell colours and upholstery
Vitra Pop-Up Store opening in Zurich and Amsterdam
In autumn 2017 Vitra is opening two pop-up stores in the cities of Zurich and Amsterdam. The temporary shops are dedicated to the Eames Plastic Chair by Charles and Ray Eames. Visitors can discover the great versatility of this design classic and configure their own personal chair. The Swiss furniture manufacturer is adopting a hybrid retail approach that augments the stationary shopping experience with digital components and thus unites the advantages of on- and offline commerce. Over a period of three months, visitors to the Vitra Pop-Up Stores are invited to explore the wide array of bases, shell colours and upholstery
Twist and Lick at the Oreo Pop-Up Store in Berlin!
If you are in Germany and in love with the mythical black and white biscuit that is enjoyed in phases, you are in luck! Oreo will open a pop-up store in Rosenthaler Straße 21 in Berlin-Mitte, and we are proud to communicate that Go—PopUp was responsible for the location and the venue search. The ephemeral store is the end of the Oreo national tour. The biscuits that "twist, lick and drunk" are available in all variations - from the original to the Double variant to the new Crispy & Thin. The shop is open every day from 12 to 20 hours.
How-To Guide: Where to sell in Madrid
As we did in our post 'Where to sell in Barcelona', we continue with our series of "Where to sell" articles in the more prominent cities of Europe. Today introducing, Madrid.
Container Custom & Go—PopUp
Go—PopUp continues to expand the Pop-up store culture with a new breakthrough and versatile format: Containers. After a collaboration agreement between Container Custom and Go—PopUp, you can now organise a custom container pop-up store through our website.
International Spaces for your Pop-Up
On March 15th we launched the first international alliance of the pop-up retail sector. That's why we couldn't wait to show you our top international premises... Join us on this pop-up style trip through the top shopping cities in the world!
Top Pop-Up destinations for Car Producers
Car enthusiasts only have a defined period of time city to experience the new models first hand thanks to the pop-up format approach to the automobile sector.
5 Things To Avoid When Planning A Pop-Up Store For Your Client
Pop-up stores are physical stores located in strategic locations on a temporary basis, i. e. they are ephemeral. They last between a few hours and a few months, usually no more than three. Ephemeral shops serve to open up the market, test new situations, present a specific product and build brand loyalty.
How-to Guides: 5 Steps To Open A Pop-Up Store In A Shopping Mall
The main benefit derived from exhibiting a brand in a shopping centre is the ability of the latter to attract and retain large numbers of people.
Cheetos to open its first pop-up restaurant: ‘The Spotted Cheetah’
If you are a fanatic of Cheetos cheese taste, you’ll fall in love with the pop-up restaurant 'The Spotted Cheetah' in New York. Only for three days and with limited seats, those who visit the pop-up restaurant will receive a complete Cheetos menu: tomato soup, meatballs, sandwiches, nachos, chicken, tacos
How to find the perfect location as an agency for your clients pop-up store
Emotions and happiness are feelings with expiration dates. Boosting original ideas that make you jump on the street and react. Impact you and surprise you is more than a marketing strategy. Successful brands are those that manage to import people. A pop-up is more than a creative exercise! They are authentic scientific actions that communicate a brand story directly with consumers. Infinite possibilities that add value to the brand that goes beyond the celebration of the event. Find the way to your customer's heart In a world where the large amount of information available in a multitude of devices creates a state
5 Things To Avoid When Planning A Pop-Up Store For Your Client
Pop-up stores are physical stores located in strategic locations on a temporary basis, i. e. they are ephemeral. They last between a few hours and a few months, usually no more than three. Ephemeral shops serve to open up the market, test new situations, present a specific product and build brand loyalty.
How-To Guide to find the perfect location for your Pop-Up store
Ambiance, interior layout, setting and condition – All you need to consider to find the perfect spot for your pop-up idea. A great spot is the alpha and omega. Everything rises and falls on the right location. Even the most convincing concept won’t brew if the spot is shady. To find the ideal place for your pop-up, it initially helps to define your goals. What’s your mission, why are you aiming to open a pop-up store in the first place? The more specific you can answer those questions, the more tangible you can search the right space for your showroom, your