5 Biggest Pop-Up Retail and Event Marketing Trends in 2019
From innovative services to partnership formats, our team has set the qualities that are stepping up the game this year. Retail spaces become media spaces and they are data-driven…
Go—PopUp x Adictik Pop-Up Gallery x Market for Poblenou Open Day
We have teamed up with Adictik and Poblenou Urban District to host an Open Pop-Up Gallery and Market for the Poblenou Open Day the 4th of May. In collaboration with…
Go—PopUp x Adictik Pop-Up Gallery x Market for Poblenou Open Day
We have teamed up with Adictik and Poblenou Urban District to host an Open Pop-Up Gallery and Market for the Poblenou Open Day the 4th of May. In collaboration with…
The Pop-Up season just started – be ready by updating your space booking calendar
Learn the variety of ways to use and update the calendar for your spaces featured in Go—PopUp. The use of the calendar allows generating a much more agile workflow since…
Kaotiko’s Premium Pop-Up Store at intu Puerto Venecia
intu Puerto Venecia hosts a new pop-up store from the Barcelonian brand Kaotiko, which will be open during the next months in a prime location, occupying an area of 120…
Announcing our Partnership with Poblenou Urban District
We are delighted to announce our official partnership with Poblenou Urban District in Barcelona. Poblenou Urban District is a creative association founded in 2012 aiming to promote Poblenou as the…
Winter Is Not Coming — Experiential Marketing Pop-Up Event for Canary Islands in London
The eternal spring of the Canarian Islands was unveiled in a unique experiential pop-up experience in London, supporting the Canary Islands marketing campaign to promote and grow tourism. Objective Marketing…
Why it’s a good thing that Amazon is closing all Pop-Up Stores
Amazon is reportedly closing all of it’s 87 pop-up stores across the US. The retail giant currently operates various temporary stores, for instance at Whole Foods stores, Kohls stores and…
How-to hire the right staff for your Pop-Up Store
Pop-up stores come in all shapes and sizes, so what kind of people are needed to hire for your pop-up concept? You’ll get into the challenge on planning and finding…
Goop’s Pop-Up Store in London has now become permanent
Gwyneth Paltrow’s lifestyle shop arrived in London back in September as a pop-up, now after its grand success, it will stay in the city for long-term. The store located in…
Property Tech Roundtable Madrid – Creating the Future of Retail
We’re excited to announce, that Go—PopUp is attending the PropTech Roundtable Madrid next Tuesday, the 22nd of January 2019. Among the CEOs of Idealista, Badi, Housell and MisOficinas, our CEO…
5 Storytelling Tips to Build Your Pop-Up Store’s Brand
Storytelling is an excellent way to build up your pop-up store’s brand. It’s perfect for creating a brand persona as well as a presence. You can create a strong association…
The Cube – Diagonal Mar’s New Pop-Up Space
Located in the new retail zone at the upper floor of the prestigious shopping centre in Barcelona, the space creates an opportunity of visibility for various brands. For both new…
Amazon’s Pop-Up Store in Madrid
The 1,000 square meters pop-up space is divided into two floors, where clients can experience the company in a different way. For Black Friday and Cyber Monday, Amazon brings…
Create your own music at Sony’s new pop-up in NYC
Sony has launched a pop-up store in New York where visitors can leave the experience with their own mix based on their body language and heartbeat. Truly one of the…
Vienna Design Week – Meet one of our pop-up stores landlords
The Vienna Design Week, Austria’s largest design festival, is taking place in the upcoming weeks giving exciting opportunities for businesses to show their products to an international market. In Go—PopUp, we…
Venca’s New Pop-up Store Brings the Latest of Digital Experience
Venca has launched a new pop-up store with the latest technology on shopping experience, where it’s visiting different cities in Spain. To make the brand’s innovative vision come alive, Go—PopUp worked…
Zara Opens a Pop-up Store From the Future in Tokyo
The Inditex brand has created a two-floor pop-up shop in the Japanese capital, created only for online purchases. Upon entering the 800-meter square pop-up in Roppongi Hills shopping mall, clients…
Go—PopUp Finds the Perfect Spot for Dr. Scholl’s New Pop-up Store
Go—PopUp has found the perfect strategic spot in Barcelona, for Dr. Scholl’s new pop-up store. The place is suited to the requirements and strategy of the company, whose interest…
Go—PopUp’s New Layout Puts Exclusive Features Upfront
Go—PopUp’s new web layout puts all three exclusive features upfront, creating an easier way to finding the perfect venue for any kind of pop-up event. The previous search layout…
WORLD’S FIRST PLASTIC FREE POP-UP
Ekoplaza, an eco-supermarket chain from the Netherlands, released the world’s first plastic-free pop-up. Ekoplaza LAB lopened next to the Jan Pieter Heijestraat store of Ekoplaza in Amsterdam (the Netherlands). It…