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As Governments slowly grant more freedom of movement and allow industries, sector by sector, to open to their public, big or small companies face the same tough question: how to…

Hosting an online pop-up is an incredible opportunity to entice the attention of your community. For your pop-up to be appealing and successful, you should take into account some characteristics your…

While consumers remain confined to their homes, they are willing to engage with brands more than ever using alternative digital solutions. The latest way to connect to customers, using digital…

Over the last month, we have experienced a sudden change in our routine. Confinement and social distancing have caused the disruption of social life, and events, such as pop-ups, have…

Sustainability is a mega-trend forcing companies to change their way of producing, to lower the impact they might have on the environment. It is also forcing companies to take further…

During the last Holiday Season,  R.C.D. Espanyol launched a pop-up store in one of the most exclusive locations of Barcelona. Go–PopUp powered it! We were delighted to work with R.C.D.…

Last weekend the street of Poblenou, one of the most artistically vibrant neighborhoods of Barcelona, hosted a light festival. During the 2020 edition of Llum BCN and Off Llum BCN,…

Flamingueo’s first pop-up in Barcelona: located in the heart of Gracia, one of the coolest neighborhoods of the city. The pop-up opened for 3 days during the weekend from the…

Booking’s Pop-Up Theme Hotels is the last attempt of the international company to remain the leader of the competitive travel industry. The travel industry is today one of the economy’s…

7 Tips from a Visual Merchandiser,  Ilaria Gasparo works as a VM for Bershka, and has a lot to share! Giulia: Can you explain to me what exactly your job…

Pop-ups are literally popping up around the world. It is difficult to keep up, so we want to create an overview with different concepts and sectors to be inspired and…

“We know that time passes constantly and that there is no one day when everything suddenly changes, but humans need milestones to recapitulate and make plans. We are at that…

While it is evident that pop-ups are on the rise when it comes to the retail sector, they are entering new territories. If there is one trend, I think we…

Instagram is a perfect tool to build your brand, and a pop-up store the physical scenario to meet the community built on the digital platform. This is how ten stores…

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