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May 2017

Kenay Home, the home decor brand, launched Kenay LifeStyle, a brand that offers day-to-day products around lifestyle concept. To launch the new concept, Kenay opened on May 19th a pop-up store at the centre of Madrid. The pop-up store will be open until June 4th.   Kenay LifeStyle is characterised by its design, exclusivity and the importance given to details of its products. Between the products you can find in the ephemeral store, there are cosmetic products, women accessories, maternity accessories, toys for children or travel details, among others.   ¿Where? Velázquez Street, 36, Madrid ¿When?  May 19th -  June 4th More info: Facebook Kenay LifeStyle   Go—TakeALook!   Pictures from Kenay LifeStyle

The spanish house luxury brand, Loewe, opens this June 30th a pop-up store at Ibiza's Museum of Contemporary Art. The boutique will be selling the exclusive collection created with the brand Paula's Ibiza during the summer season.   The designer of the brand Paula's Ibiza -Armin Heinemann- collaborated with the creative director and designer of Loewe -Jonathan Anderson- to create the exclusive collection of clothing and bags. Heinemann opened Paula's boutique in 1972 and his designs were inspired by nature. Although the boutique closed in 2000, Paula's Ibiza has since been a reference in the fashion world. Heinemann's designs are characterised by its mythical prints and original

The spanish house luxury brand, Loewe, opens this June 30th a pop-up store at Ibiza's Museum of Contemporary Art. The boutique will be selling the exclusive collection created with the brand Paula's Ibiza during the summer season.   The designer of the brand Paula's Ibiza -Armin Heinemann- collaborated with the creative director and designer of Loewe -Jonathan Anderson- to create the exclusive collection of clothing and bags. Heinemann opened Paula's boutique in 1972 and his designs were inspired by nature. Although the boutique closed in 2000, Paula's Ibiza has since been a reference in the fashion world. Heinemann's designs are characterised by its mythical prints and original designs. Anderson, on the

From an initial idea into planning and implementing – Go—PopUp helps you taking 12 steps towards realizing a successful pop-up venture. Yay. You are facing the thrilling task to launch a pop-up store? You're flirting with the idea but are not quite sure yet what to expect? It's gonna be great, promise! By suggesting the following 12 steps, we want to come to your aid and want to give you a well-structured impression what to think of in order to realize a successful pop-up idea. 1. Idea It all starts with your idea. In order to realize your idea, you must know the

El objetivo del restaurante pop-up celebrado el 21 y 22 de junio era recrear esa sensación de singularidad e intriga que te invade cuando pruebas la ginebra inglesa Brockmans por primera vez. El restaurante pop-up contó con la escenógrafa María Puig, quién transformó el espacio facilitado por Go—PopUp en un lugar exclusivo y clandestino. Los invitados pudieron disfrutar de los cócteles del Brand Ambassador de Brockmans en Barcelona, creados en exclusivamente para el evento, y una cena que llevó la firma de Alvar Ayuso, premiado como mejor chef joven de Cataluña por la Academia Catalana de Gastronomía. Todo ello acompañado del

¿Quién de acá es fan de los Beatles? Para aquellos fanáticos que aún no lo saben, el 1 de junio es el 50 aniversario del 'Sgt. Pepper's Lonely Hearts Club Band'. Para conmemorar la ocasión, los Beatles abrirán una pop-up store en su ciudad natal, Liverpool, Inglaterra.   Official Sgt Pepper Pop Up Shop Coming Soon! May 25th - June 11th. 1 Mathew Street, Liverpool #SgtPepper pic.twitter.com/hTEo7Hq89i — The Beatles (@thebeatles) 17 de mayo de 2017   La tienda temporal fue anunciada hace dos días en la cuenta oficial de Twitter de los Beatles, quienes anunciaron que su inauguración será el día 25 de Mayo. En la pop-up store

Nutella and coffee? Exciting as it sounds, the Nutella Café is the first stand-alone café devoted to Nutella. Located in Chicago’s Millennium Park, the Café will open on May 31 (13 days and counting!). As you can imagine, the main dishes in the Café feature Nutella as the protagonist. From the traditional ones, like Nutella Crêpes, to a Liege Waffle or Sandwich Cookies filled with Nutella, it is a sure bet that people will want to come back untilthey have tried them all! You can check out the full menu here. For the true fans, this café will not only have a Nutella-inspired menu but

Raise your hand if you are a Beatles fan! I bet there are many hands up in the air about now. For those of you that don't know this, the 1st of June is the 50th anniversary of the 'Sgt. Pepper's Lonely Hearts Club Band'. To commemorate the occasion, the Beatles are opening a pop-up shop in their hometown, Liverpool, England.   Official Sgt Pepper Pop Up Shop Coming Soon! May 25th - June 11th. 1 Mathew Street, Liverpool #SgtPepper pic.twitter.com/hTEo7Hq89i — The Beatles (@thebeatles) 17 de mayo de 2017   The temporary store was announced yesterday in the Beatles official Twitter account and will open

Chanel, la marca parisina de lujo, transforma la mansión privada de La Mistralée en Saint-Tropez en una boutique pop-up. Por octavo año consecutivo, la icónica marca Francesa se apodera de la residencia y crea una experiencia inmersiva para sus consumidores durante el verano en la costa azul.   Mademoiselle solía residir en Saint Tropez cada verano y le encantaba. Más tarde, el famoso diseñador de la casa francesa, Karl Lagerfeld, eligió la ciudad como la ubicación predilecta para la Colección Crucero de la marca en el 2011 y desde entonces la marca ha regresado todos los años. Este año, la boutique efímera estará abierta desde el 22 de

It's not the first year that Chanel, the luxury brand, transforms the private mansion of La Mistralée in Saint-Tropez into a pop-up store. For the 8th year, the French fashion icon has taken up the residence and created an immersive experience for consumers during summer time in Côte d'Azur region. Mademoiselle herself used to reside in Saint-Tropez every summer and loved it. Karl Lagerfeld then picked the city for the venue for the brand's cruise collection for 2011 and has returned annually ever since. This year, the ephemeral boutique will be open from April 22 to October 2nd. In July and August, the company

Those who know Tesla, are aware that it is not just another automobile company. The company was founded by a group of engineers from Silicon Valley with the goal of creating electrical and affordable cars to accelerate the world's transition to sustainable energy. Their mission is no small feat, beyond making cars, they want to change the world. To achieve this, the brand gives special importance to technology, design and innovation. A few days ago the Automobile Barcelona Motorshow started, and it and it will be in the city until May 21st, taking place at Montjuïc Venue of Fira de Barcelona.

To spread brand awareness all over the world. To launch new products in global markets. To reach new audiences. To explore new markets. That’s what pop-ups are all about. Until 1997, no one had heard of a pop-up retail, but during the last five years it has been growing and developing further in every country in the world, contributing to over £2.3 billion to the UK economy only.  Did you know by the end of 2025, 1 out of 3 shops will be a pop-up store? With the retail landscape evolving and the pop-up world arising, there is an increasing demand

Thanks to the feedback you provide, we have verified that billing is a relevant topic to address for you. In this post, we will try to solve some of the most common doubts.   FROM THE OWNER'S POINT OF VIEW: Q: How will I receive money from a company that I have no bill to justify that income? Why does the invoice I have issued have a VAT higher than the money I will receive? A: Go—PopUp is not an event agency, but an intermediation platform between owners and users of spaces. As such, we follow the model and regulation (as far as it

Adidas created a unique Pop-Up Store in the centre of Barcelona: Adidas EQT gaming room. The aim was to launch the new models of EQT sneakers. //Collaboration We provided a prime location, in just two days: turning the concept into a real story.  Adidas and their agency were very please with the options we proposed to them. And finally, they decided on the A+ location at Rambla de Cataluña in the centre of Barcelona.  We were satisfied to have helped them through our personalised service while empowering their idea to become tangible. “It has been a pleasure to work with Go—PopUp, not only for

Estamos muy contentos de anunciaros que un mes después de la fusión entre PopPlaces y Go—PopUp, aterrizamos en Portugal gracias a la alianza comercial Smart Retail Hub.   La alianza nació con una única visión: promover y revolucionar el sector del retail ayudando a creadores del mundo a poder viajar y testear nuevos mercados a nivel internacional. Es la red más grande de creadores del retail de la mano de los mejores players y marketplaces para colaborar y ayudar en esta misión. Una misión global en la que todos las empresas que lo forman han acordado unir fuerzas para que entre todos,

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