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Author: Lea Kundicevic

Take a look into 8 creative pop-up store ideas: the best temporary concepts of all time. 8. Adidas’ EQT Gaming Room Located in Barcelona, the two-day-pop-up store featured the brand’s top designs and game machines for visitors to enjoy. Clients saw the

Pop-up events considered live communication and experiential marketing have become the latest marketing asset. But what is a pop-up success? One key strategic element strategy is to present a new idea in an innovative format.  //Have a clear vision of your

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